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At JSW Paints, we believe true beauty is not just about looking good, but about thinking and doing good.
That is why we have infused thoughtfulness in every drop and detail.
If you’re planning to tile over concrete—whether in a bathroom, on a terrace, or even in a basement—there’s one crucial question to ask before you begin: Should I waterproof the surface first? The answer, in most cases, is a clear yes.
Concrete isn’t naturally waterproof. It absorbs moisture, which can cause tiles to lift, adhesives to fail, and mold to spread. That’s why applying a waterproofing system before tiling is a smart move—and JSW Paints’ iBlok waterproofing range gives you all the tools you need to do it right.

Concrete might seem solid, but it’s porous. It can trap moisture that seeps up from the ground or down from surface water. This trapped moisture can:
Using the right waterproofing system prevents all this. It protects your home at its foundation—literally.
Some areas demand waterproofing. Let’s look at the key spaces where skipping this step can be a costly mistake.
Tiling a bathroom? Don’t assume the tiles will block water. They might be resistant, but grout lines, corners, and junctions are vulnerable.
Use iBlok Waterstop 3K, a three-component crystalline Waterproofing solution for a superior waterproof coating. It provides best in class resistance against positive and negative Water pressure.
Apply it before tiling to stop moisture migration and to keep your bathroom looking and performing like new.
For outdoor tiling—especially tiled terrace waterproofing—you need something that holds up to heavy rain, sun, and structural movement.
iBlok Waterstop Roof Coat – Exterior is designed to handle just that. This is a fibre-reinforced waterproof coating built to protect exposed surfaces like terraces, parapets, and facades. Formulated with tough acrylic polymers and elastomeric properties, it offers high water resistance, bridges minor cracks, and forms a durable, flexible barrier against moisture and dampness.

Features:
If you’re tiling inside a tank, swimming pool, or water feature, go straight to iBlok Waterstop 3K. This three-part crystalline waterproofing solution doesn’t just block water—it chemically bonds to the surface, making it part of the concrete structure.

Features:
It’s the ideal foundation for tile work in areas constantly exposed to water, providing unmatched protection from leaks and seepage.
Before waterproofing, it’s critical to prep the surface properly. Damaged or cracked concrete must be repaired to ensure the coating performs its job.
This is where iBlok Multi Repair Polymer (MRP) becomes essential. This advanced SBR latex-based binder bonds strongly to concrete and improves its flexibility and strength. It’s great for:

Features:
Using iBlok MRP in your repairs ensures your surface is stable, sealed, and ready for a waterproofing coat and tile adhesive.
Fix surface damage with iBlok MRP to ensure a stable base. This prevents future cracking and creates a strong bond.
Apply the product as per instructions. Cover all surfaces thoroughly, especially corners and junctions.
Allow the membrane to cure completely. In wet areas, do a flood test to ensure there are no leaks.
Once waterproofing is done and fully cured, proceed with tiling. Use a compatible tile adhesive and make sure to seal grout lines to prevent water ingress.
Waterproofing isn’t optional—it’s essential. Without it, even the best tile work can fail in the face of moisture. Whether it’s a bathroom, terrace, pool, or tank, iBlok waterproofing products from JSW Paints give you a complete, engineered solution:
So, before your next tiling project, ask yourself: What’s protecting what’s underneath? If the answer isn’t iBlok, you’re leaving your tiles vulnerable.